THE WALLACE E. CARROLL SCHOOL OF MANAGEMENT
MD850: Advanced Topics in IT: e-Service Operations

Spring 2002

MD850 Home






















Week 6
e-Service Process Technology: e-Service Network Infrastructure and Software Component Technologies


Assigned Readings
The first set of readings provide overviews and comparisons of the two emerging paradigms for e-Service (WWW, Wireless, etc.) development technology. The first two articles are less technical, while the third is quite technical and a challenge. Please read the first two, and try to work your way through the third.
e-Service Platforms

J2EE Technology in Practice, Chapter 2: "Overview of the J2EE Technology and Architecture" (Handed out in class.)
"Microsoft .NET vs. J2EE: How Do They Stack Up?", Jim Farley
http://java.oreilly.com/news/farley_0800_print.html
“J2EE vs. Microsoft.NET: A Comparison of Building XML-Based Web Services,” The Middleware Company/Sun Microsystems
J2EE-vs-DotNET.pdf

The remaining articles and chapters summarize other issues going on in the e-Service development arena (XML, database, Application Service Provider, etc.) as well as some basic things (payment processing, offline service infrastructure). Feel free to read these according to your interests.
e-Service Standards

FUL, Chapter 9: Databases and Emerging Data Standards
CRM, Chapter 16: The Future’s Not Hard to See
Service Providers
CRM, Chapter 15: The Host with the Most: Application Service Providers and CRM
FUL, Chapter 4: Payment Processing, Fraud, and Other Taxing Issues
Traditional Service Infrastructure
“The Battle for the Analog Last Mile,” Mohan Sawhney, Working Paper, 1999.
http://www.mohansawhney.com/Registered/Content/TradeArticle/TheBattle_LastAnalogMile.pdf
TheBattle_LastAnalogMile.pdf

Finally, sometimes pictures and diagrams help better to communicate these complex development technologies. The following are some I've found useful. 
e-Service Diagrams to Browse
“e-Business Parts List,” eCompany Now/Business 2.0, January 2001
http://www.business2.com/stack/
"Supply Chain Parts List," Business 2.0
http://www.business2.com/edit/0,,11279,00.html
Line 56 e-Business Component Model
line56_ebiz_ecosystem.pdf
Line 56 E-Business PDF Posters: Intelligent Demand Chain, Extended Supply Chain, and many more ...
http://www.line56.com/articles/ebiz_ecosys_index.asp

Case Study Assignment
None.

Team Web-Based Assignment
None.
Keyword Legend
E-SERV = E-Service: 24 Ways to Keep Your Customers …
CRM = CRM at the Speed of Light: Capturing and Keeping Customers …
FUL = E-Commerce Logistics and Fulfillment: Delivering the Goods







Related Readings: For Further Information

Web Services
Schonfeld, E., "What the *&%@!! Are Web Services? (And Why You Should Care.)," Business 2.0, February 18, 2002.
http://www.business2.com/articles/web/0,1653,38028,FF.html

"The Promise and Peril of Web Services," Business 2.0, January 31, 2002.
http://www.business2.com/articles/web/0,1653,37509,FF.html

"Waiting for the Web Services Wave," Business 2.0, January 24, 2002.
http://www.business2.com/articles/web/0,1653,37356,FF.html

"Web Services (Without the Hype)," Business 2.0, January 15, 2002.
http://www.business2.com/articles/web/0,1653,37102,FF.html

"The End of Software as We Know It," Fortune, November 19, 2001.
http://www.business2.com/articles/mag/0,1640,36118,FF.html

"Web Services, but Without a Smile," Business 2.0, November 13, 2001.
http://www.business2.com/articles/web/0,1653,35461,FF.html

e-Service Technology Architectures
Greenspun, P., "Scalable systems for on-line communities," Philip and Alex’s Guide to Web Publishing
http://www.arsdigita.com/books/panda/community

Fingar, P., et al., Enterprise E-Commerce, “Chapter 2 – E-Commerce: The Third Wave,” Meghan-Kiffer Press, 2000, p. 43-73.
http://web.tampabay.rr.com/pfingar/ch2/Ch2.htm

Sliwa, C., “Net Reliability Hinges on Web Site Architecture,” Computerworld, August 30, 1999, p. 24.
http://www.computerworld.com/cwi/story/0,1199,NAV47_STO36862,00.html

Sliwa, C., “E-Commerce Solutions: How Real?” Computerworld, February 28, 2000.
http://www.computerworld.com/cwi/story/0,1199,NAV47_STO41520,00.html

Fingar, P., et al., Enterprise E-Commerce, “Chapter 8 – E-Commerce Business and Technology Strategies” Meghan-Kiffer Press, 2000, p. 221-274.
http://web.tampabay.rr.com/pfingar/ch8cNetVaiWord/cNetCh8Body.htm
http://www.commerce.net/research/ebusiness-strategies/1999/99_22_r_Ch8Strategies.pdf

Basic e-Service Computer Technology
Greenspun, P., "Static Site Development," Philip and Alex’s Guide to Web Publishing
http://www.arsdigita.com/books/panda/static

Greenspun, P., "Learn to Program HTML in 21 Minutes," Philip and Alex’s Guide to Web Publishing 
http://www.arsdigita.com/books/panda/html

Greenspun, P., "Sites That Are Really Programs," Philip and Alex’s Guide to Web Publishing
http://www.arsdigita.com/books/panda/server-programming

Greenspun, P., "Sites that are really databases," Philip and Alex’s Guide to Web Publishing
http://www.arsdigita.com/books/panda/databases-intro

"How the Net Works"
http://coverage.cnet.com/Content/Features/Techno/Networks/index.html

"How Web Servers Work"
http://www.howstuffworks.com/web-server.htm

"How CGI Scripting Works"
http://www.howstuffworks.com/cgi.htm

"HTML vs. CGI vs. Database Backed"
http://www.howstuffworks.com/question226.htm

"How DNS Servers Work"
http://www.zdnet.com/devhead/stories/articles/0,4413,1600861,00.html

TUTORIAL: “Web Hosting Tutorial”
http://www.iec.org/tutorials/web_host/index.html

Peer-to-Peer Internet Technology

March, S. A. Hevner, and S. Ram, "Research Commentary: An Agenda for Information Technology Research in Heterogeneous and Distributed Environments," Information Systems Research, Vol. 11, No. 4, 2000.

“Success on a Sound Software Architecture: Distributed Components Enable Rapid Time to Market with Quality”
http://www.omg.org/news/about/marketing.htm
http://www.omg.org/attachments/pdf/OMG.pdf

Malik, O., “Top Ten Trends 2001, Trend number one: Computing” Red Herring, December 4, 2000.
http://www.redherring.com/mag/issue86/mag-computing-86.html

Patrizio, A., “New Life For Peer-to-Peer Computing” InformationWeek, November 20, 2000.
http://www.informationweek.com/813/peer2peer.htm

“What is Peer-to-Peer Computing?”
http://www.groove.net/peer.gtml

“Why Peer-toPeer?”
http://www.groovenetworks.com/about/whitepapers/

"Peer-to-Peer Makes the Internet Interesting Again"
http://www.oreillynet.com/lpt/a/401

Mokhoff, N., “Two Distributed Computing Advances Hit Net,” EETimes, November 13, 2000.
http://www.techweb.com/se/directlink.cgi?EET20001113S0028

"Introducing Groove: Peer Computing Comes to the Internet"
http://www.groovenetworks.com/about/whitepapers/

Network Management: Operations Support Systems
TUTORIAL: “Operations Support Systems Tutorial”
http://www.iec.org/tutorials/oss/ (Online Tutorial)
http://www.iec.org/tutorials/acrobat/oss.pdf (Downloadable Document)

TUTORIAL: “Telecommunications Management Network (TMN) Tutorial”
http://www.iec.org/tutorials/tmn/ (Online Tutorial)
http://www.iec.org/tutorials/acrobat/tmn.pdf (Downloadable Document)

Guerra, J. L., “Road Littered with OSS, Billing Failures,” Billing World, October 1, 2000.
http://www.billingworld.com/content_frames/full.asp?id=1797&action=article

Misc. e-Service Technology
"How Affiliate Programs Work"
http://www.howstuffworks.com/affiliate-program.htm

Resources
For an explanation of e-commerce technology terminology, refer to the following web sites: 
http://www.microsoft.com/com/about.asp
http://www.techweb.com/encyclopedia
http://www.billingworld.com/ (click on “Library, then on “Glossary”)
http://isp.webopedia.com/
http://www.ecompany.com/glossary/

Related Readings: Traditional (Person-to-Person) Services

Haksever, et al., Service Management and Operations, Prentice Hall, 2000, Chapter 7 ("Technology and Its Impact on Services and Their Management")