Boston College
Carroll School of Management
Electronic Commerce
MD853
Professors: Paul Tallon Nigel Melville
Room 452A, Fulton Hall Room 350D, Fulton Hall
Email:
paul.tallon@bc.edu Email: nigel.melville@bc.edu
Phone: (617) 552-4277 Phone: (617) 552-0468
Fax: (617) 552-0433 Fax: (617) 552-0433
Office hours: Tuesday: 2:00pm – 3:30pm (or by appt.) Wednesday: 2:00pm – 5:00pm (or by appt.)
Class time: Tuesday: 4:00pm – 6:30pm, Room #130 Tuesday: 7:00pm – 9:30pm, Room #130
Textbook: Course packet of Harvard Business School cases is available at the BC bookstore (price $55 + tax).
Ø Course syllabus (miscellaneous articles for each class can be viewed by going to the relevant section in the syllabus)
Ø Guidance in Preparing Answers to Case Questions
Ø Case Questions: NTT DoCoMo, Cisco, BMG, CVS, Staples.com, Dell, Onsale, Pay EZ, Priceline, USA Today, BroadVision, Napster
To download a PowerPoint file from the list of PPT files displayed below, using the RIGHT button on your mouse, click on the filename. When the menu box appears, click on "Save Target As" to save the PowerPoint file to your desktop. You can then double click on the file on your desktop and it should automatically load into PowerPoint.
Group
Members (Last names)
4:00pm – 6:30pm class
This table is for the 4:00pm – 6:30pm class only.
Group #1:
Hogland, Kopin, Mataraza, McNeil, Weilbacher
Group #2: Carroll, Gilo, Maffei, McGuire, Thalmann
Group #3: Aradi, Dudley, Troy, Yeoh
Group $4: Fish, O'Leary, Sullivan, Winokur
Group #5: Balaji, Hehr, O'Connell, Perrier
Group #6: Cookson, Finucci, Kennedy, Schumacher
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Group Numbers |
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Week |
Case |
1 |
2 |
3 |
4 |
5 |
6 |
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1 |
No Case Due |
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2 |
NTT DoCoMo |
P |
C |
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3 |
Cisco** |
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P |
C |
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4 |
BMG |
W |
W |
W |
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P |
C |
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5 |
CVS |
C |
P |
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6 |
Staples.com** |
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C |
P |
W |
W |
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7 |
Dell |
W |
W |
W |
W |
C |
P |
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8 |
SPRING BREAK |
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9 |
OnSale |
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C |
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P |
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10 |
Pay EZ |
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P |
C |
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11 |
EASTER BREAK |
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12 |
Priceline.com** |
P |
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C |
W |
W |
W |
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13 |
USA TODAY |
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P |
C |
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14 |
Broadvision** |
C |
P |
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15 |
Napster** |
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C |
P |
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16 |
STUDY DAY (April 30) - NO CLASS |
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17 |
Project Presentations (May 7) |
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P:
Presentation; C: Critique; W: Individual Case Write-Up; ** Guest Speaker |
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This table is for the 7:00pm – 9:30pm class only.
7:00pm – 9:30pm class
Group #1: Cote, Milewski, Kosinski
Group #2: Oakes, Schulz, Remley
Group $4: Dolan, Julhe, Swaminathan, Charrie
Group #5: Orrick, Pasters, Rudolph
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Group Numbers |
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Week |
Case |
1 |
2 |
4 |
5 |
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1 |
No Case Due |
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2 |
NTT DoCoMo |
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C |
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3 |
Cisco** |
P |
C |
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4 |
BMG |
W |
W |
P |
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5 |
CVS |
C |
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P |
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6 |
Staples.com** |
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P |
|
C |
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7 |
Dell |
W |
W |
W |
W |
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8 |
SPRING BREAK |
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9 |
OnSale |
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C |
P |
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10 |
Pay EZ |
P |
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|
C |
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11 |
EASTER BREAK |
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12 |
Priceline.com** |
C |
P |
W |
W |
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13 |
USA TODAY |
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C |
P |
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14 |
Broadvision** |
Please contact us if your group wants to present/critique. |
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15 |
Napster** |
Please contact us if your group wants to present/critique. |
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16 |
STUDY DAY (April 30) – No class |
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17 |
Project Presentations (May 7) |
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P: Presentation;
C: Critique; W: Individual Case Write-Up; **
Guest Speaker |
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In-class PowerPoint Presentations (☻indicates guest speaker)
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Date |
File Names (PPT: PowerPoint) |
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1. January 15 |
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2. January 22 |
NTT DoCoMo (Questions) Melville4:00pm – 6:30pm: Presentation (Group 1), Critique (Group 2) 7:00pm – 9:30pm: Presentation (Group 3), Critique (Group 4) Internet: Prof. Melville’s presentation |
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3. January 29 |
Cisco (Questions) Melville 4:00pm – 6:30pm: Presentation (Group 3), Critique (Group 4) 7:00pm – 9:30pm: Presentation (Group 1), Critique (Group 2) Cisco and Intranet comments: Prof.
Melville’s presentation Speaker (6:15pm – 7:15pm) ☻ Peter Ward, VP eCommerce Marketing, Cambridge Technology Partners (Slides are confidential, not available for distribution at speaker’s request) |
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4. February 5 |
BMG Entertainment (Questions) Tallon 4:00pm – 6:30pm: Presentation (Group 5), Critique (Group 6) 7:00pm – 9:30pm: Presentation (Group 4), no critique group assigned |
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5. February 12 |
CVS: The Web Strategy (Questions) Tallon 4:00pm – 6:30pm: Presentation (Group 2), Critique (Group 1) 7:00pm – 9:30pm: Presentation (Group 5), Critique (Group 1) |
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6. February 19 |
Staples.com (Questions) Melville 4:00pm – 6:30pm: Presentation (Group 4), Critique (Group 3) 7:00pm – 9:30pm: Presentation (Group 2), Critique (Group 5) Speaker (6:15pm – 7:15pm) ☻Mike Ragunas, Chief
Technology Officer, Staples.com Bio: Mike heads development and implementation
of e-commerce and related technologies for Staples, Inc., the
(Framingham-based) $11 billion retailer of office supplies, business
services, furniture and technology. A 15-year veteran of Staples, Mike was
formerly director of strategic technology and systems architecture for the
company, where he managed the selection and usage of leading-edge
technologies and led the initial development of Staples.com. He was recently
featured in the book, “Inside the Minds: Leading CTOs” (Aspatore books), and
was named to Computerworld's Premier 100 IT Leaders for 2002 and to InfoWorld
magazine's Top 25 Most Influential CTOs. Mike is a graduate of Harvard
College. |
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7. February 26 |
Dell (Questions) Melville 4:00pm – 6:30pm: Presentation (Group 6), Critique (Group 5) 7:00pm – 9:30pm: no groups assigned – Professor will drive discussion B2B Technology (EDI / XML): Prof. Melville’s presentation |
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~ SPRING BREAK ~ |
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8. March 12 |
Onsale (Questions) Tallon 4:00pm – 6:30pm: Presentation (Group 4), Critique (Group 2) 7:00pm – 9:30pm: Presentation (Group 4), Critique (Group 2) Articles: Egghead.com and Onsale merge |
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9. March 19 |
Pay EZ (Questions) Melville 4:00pm – 6:30pm: Presentation (Group 3), Critique (Group 4) 7:00pm – 9:30pm: Presentation (Group 1), Critique (Group 5) Articles: New
Online Payment Options Emerging Payment systems, keys, encryption: Prof. Melville’s presentation |
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~ EASTER BREAK ~ |
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10. April 2 |
Priceline.com (Questions) Tallon 4:00pm – 6:30pm: Presentation (Group 1), Critique (Group 3) 7:00pm – 9:30pm: Presentation (Group 2), Critique (Group 1) Articles: Inside Priceline's Sausage Factory Speaker (6:15pm – 7:15pm) ☻Scott Johnson, Managing Director, DFJ New England Fund (slides not avail.) Bio: Mr. Johnson is responsible for the management, strategy and direction of the Fund. He has twelve years experience as a high tech entrepreneur and venture investor. Most recently, he was the East Coast partner of the Cambridge Technology Capital Fund, cited by Venture Economics as one of the top performing post-IPO funds of 1999. Before that, he founded InterSense, Inc., a 3D visualization technology company. Mr. Johnson began his career as a founding employee of Cambridge Technology Partners, a global systems integration and consulting company. Mr. Johnson holds a Bachelor of Science degree in Operations Research from Cornell University, and an MBA from MIT's Sloan School of Management. |
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11. April 9 |
USA Today (Questions) Tallon 4:00pm – 6:30pm: Presentation (Group 5), Critique (Group 6) 7:00pm – 9:30pm: Presentation (Group 5), Critique (Group 4) Articles: Online Content: Fee or
Free (Articles below refer to the theory of real options
– for reference only). |