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Arch Woodside is Professor of Marketing, Boston College. He is a Fellow of the Royal Society of Canada; Society for Marketing Advances; American Psychological Association; and the American Psychological Society. He is the Editor-in-Chief of the Journal of Business Research (published by Elsevier twelve issues per annual volume). He is a Fellow of the International Academy of Tourism Research. He co-founded the Advertising and Consumer Psychology Symposium held annually by the Society of Consumer Psychology. His recent research work includes the following publications:
Last updated: Sep 24, 2004 |
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